La creatividad española consigue en la edición de este año 6 oros, 25 platas, 23 bronces y 8 menciones de honor, siendo la gran protagonista de la primera ceremonia del certamen. Este viernes se celebra una segunda gala para conocer ganadores de América
Habrá que esperar al 16 de junio a que se celebre la segunda gala de entrega de premios de WINA Festival 2023 en Bogotá para saber en qué posición ha quedado España como potencia indie publicitaria a nivel mundial este año, pero todo indica que volverá a ser un mercado clave y determinante. El pasado 9 de junio se celebró en Dubai la primera gala de entrega de premios de este festival internacional, que pone el foco en la vertiente independiente de la industria y el evento tuvo un claro sabor español: un total de 62 metales fueron a parar a manos de agencias y anunciantes españoles, siendo los grandes protagonistas de la noche.
Una cifra más que relevante si tenemos en cuenta que, en total, se entregaron 75 reconocimientos a ganadores procedentes de Europa, África, Oriente medio y Asia.
Los metales dorados españoles ha recaído en los trabajos ‘Solo asesinatos en Disney+’, de Disney+ y Darwin & Verne (oro en promo y activación); ‘Las raras’, de Pfizer y Grow (oro en Health & Pharma); ‘Mesa para 3’, de Stoller Europe y Grupoidex (oro en Content); ‘Kickin Rigths Cup’, de APDHE y Manifiesto (Oro en Content); ‘Números que importan’, de Bizum y manifiesto (oro en Craft); y ‘La Parte que nos toca’, de Mapfre y la agencia Mi querido Watson (oro en Film).
Estas mismas agencias y trabajos han recogido otros metales y premios este año, pero además hay otras agencias premiadas como buenos Aires, GettingBetter, La Despensa, Rosebud, 9 Días, Annie Bonnie, The Show Must Go On, CLV, La Caseta, Tango o MK Media, entre otros.
PALMARES WINA FESTIVAL 2023
GANADORES EMEA Y ASIA-PACIFICO
SECCION CATEGORÍA ANUNCIANTE TRABAJO AGENCIA METAL
Promo Activation Promotions and Activations in Social Networks Disney+ Spain Only Murders on Disney+ Darwin & Verne Oro
Health & Pharma Outdoor, BTL, Events. Medications, drugstores, foundations Pfizer Las Raras Grow Comunicación oro
Content Audiovisual Stoller Europe MESA PARA 3 Grupoidex Oro
Content Digital APDHE KICKIN\’ RIGHTS CUP Manifiesto oro
Craft Print Craft – Best illustration Bizum Numbers that matters Manifiesto Oro
Film Financial Services MAPFRE La parte que nos toca. Mi Querido Watson Comunicación Oro
Effectiveness Social Good Al Arabia The First Arabic Outdoor Dictionary Bold agency Plata
Health & Pharma Campaigns Alianza por el sueño Spain is sleepy Buenosaires Agencia Global S.L Plata
Media Actions in Social Networks Disney+ Spain Only Murders on Disney+ Darwin & Verne Plata
Interactive Branded Content Disney+ Spain Only Murders on Disney+ Darwin & Verne Plata
Interactive Actions in Social Networks for Services Disney+ Spain Only Murders on Disney+ Darwin & Verne Plata
Film Home Appliances, Gadgets, Technology, Video Games and Computing PC COMPONENTES Cuestión de espacio GettingBetter Creative Studio Plata
Film Home Appliances, Gadgets, Technology, Video Games and Computing Pasar página GettingBetter Creative Studio plata
Content Branding events PC Componentes Pc Prix GettingBetter Creative Studio Plata
PR Social, Civics and Environment Stoller Europe MESA PARA 3 Grupoidex Plata
pr Events Outdoor / Indoor, Outdoor / Indoor, Concerts, Launchings, Social and Sport Activities La Casera Slow Grapes La Despensa Increíbles Creativos Plata
PR Consumer PR La Casera Slow Grapes La Despensa Increíbles Creativos Plata
Promo Activation Events and sponsorships La Casera Slow Grapes La Despensa Increíbles Creativos Plata
Promo Activation Activations in Outdoor La Casera Slow Grapes La Despensa Increíbles Creativos plata
Film Entertainment, Restaurants, Fashion and Tourism Eurojackpot EUROJACKPOT – MAKE YOUR WILDEST DREAMS COME TRUE Lounge Group plata
Direct Digital media APDHE KICKIN\’ RIGHTS CUP Manifiesto Plata
Media Actions in Social Networks APDHE KICKIN\’ RIGHTS CUP Manifiesto Plata
Media Media Innovation APDHE KICKIN\’ RIGHTS CUP Manifiesto Plata
pr Official or Public Affairs APDHE KICKIN\’ RIGHTS CUP Manifiesto Plata
Promo Activation Promotions and Activations in Social Networks OUTFLUENCERS Manifiesto plata
Film Government, Political, Social or Religious Messages APDHE KICKIN\’ RIGHTS CUP Manifiesto Plata
Film Services campaigns bizum Bizum, changing history for the past 5 years Manifiesto Plata
Interactive Online Videos OUTFLUENCERS Manifiesto Plata
Film Public Services Campaigns, Civic and Social Campaigns Tener (to own) Rosebud Plata
Film Financial Services Tener (to own) Rosebud Plata
Better World Environment Principles to recover the principles Rosebud plata
Radio Campaigns Trops Not all avocados are Trops Rosebud Plata
Better World Social Responsibility El primer dia 9 Dias Bronce
Design Design of Advertising Furniture The first Immersive Stand. Acuam Bronce
Print Product Campaigns Printers for now ANNIE BONNIE Bronce
Outdoor Guerrilla Marketing Alianza por el sueño Spain is sleepy Buenosaires Agencia Global S.L Bronce
Content Non-Alcoholic Beverages Nature\’s Spring A Day in the Life of a Water Vendor CARBONDIGITAL, INC. Bronce
Outdoor Interactive Installations Predator Prey CLV Bronce
Craft Print Craft – Best illustration Paradores Dream Again Darwin & Verne Bronce
Promo Activation Events and sponsorships PC COMPONENTES Pc Prix GettingBetter Creative Studio Bronce
Health & Pharma Campaigns The pain you can not see Grow Comunicación Bronce
Health & Pharma Digital. Medications, drugstores, foundations Daflon Can I tell you a secret? Grow Comunicación bronce
Health & Pharma Film. Medications, drugstores,foundations Daflon Tango Grow Comunicación Bronce
Film Social and Environmental Stoller Europe MESA PARA 3 Grupoidex Bronce
Innovation Media Innovation ONG Rescate/La Caseta IAlloween La Caseta Bronce
Film Government, Political, Social or Religious Messages 38 Moments La Caseta Bronce
Design Packaging / Alcoholic Beverages N2 Wines The Portuguese that Unites all the Portugues M&A CREATIVE AGENCY POR Bronce
Radio Products YOUR FAVORITE DATES HAVE SOMETHING TO TELL YOU Manifiesto Bronce
Film Home and Office SOTYSOLAR GOD RA Manifiesto Bronce
Interactive Influencers OUTFLUENCERS Manifiesto Bronce
Film Public and private utilities. Telephony SOTYSOLAR GOD RA Manifiesto Bronce
Health & Pharma Outdoor, BTL, Events. Medications, drugstores, foundations RYBELSUS – NOVO NORDISK RYBELDIA SHOW MK Media Bronce
Craft Film Craft – Best Animation Gamuda Land Welcome to Splash Mania Moving Bits pte ltd Bronce
Film Personal Hygiene, Beauty and Health HEMMAFIT From women to women Ombak Creative bronce
Craft Print Craft – Best illustration Acciona Movilidad A faceless monster Padre Group Bronce
Design Branding and Corporate Identity Mutua Madrileña Voltio Padre Group Bronce
Interactive Actions in Social Networks. Government, Social and Environmental Acciona Movilidad SkapePark Padre Group Bronce
craft Film Craft – Best Photography Tener (to own) Rosebud Bronce
Better World Civility, Values, Ethics and Education Principles to recover the principles Rosebud Bronce
Film Actions in Social Networks for Products IRPC AI VS HUMAN Shoryuken Prod. bronce
Film Campaigns Beerlao Don’t try to be cool, Just Be Lao Workkit Bangkok Bronce
Interactive Actions in Social Networks for Services Lazada Group E-commerce company THE LAZVATAR Workkit Bangkok Bronce
Design Branding and Corporate Identity La Maison du Chat La Maison du Chat – New Brand Creation – \”Nice to Meaw You\” Birthmark MH
Better World Civility, Values, Ethics and Education Al Arabia The First Arabic Outdoor Dictionary Bold agency MH
Media Alternative Media Darah Saudi On Meta Bold agency MH
Effectiveness Launch of products and services God of War: Ragnarök. CLV MH
Better World Civility, Values, Ethics and Education Ministry of Equality. Government of Spain Yes, That\’s Racism Estimado Jose Alfredo MH
Better World Causes Stoller Europe MESA PARA 3 Grupoidex MH
Better World Social Responsibility Stoller Europe MESA PARA 3 Grupoidex MH
Better World Campaigns ONG Rescate THOSE THAT DON’T KNOW MARCH 8, ARE THE ONES WHO NEED IT THE MOST. La Caseta MH
craft Film Craft – Best Photography TIPPMIX TIPPMIX – THIS IS YOUR WORLD Lounge Group MH
Film Services and Digital Products Promotion TIPPMIX TIPPMIX – THIS IS YOUR WORLD Lounge Group MH
Outdoor Postcards or posters Bizum Numbers that matters Manifiesto MH
Effectiveness Retail. Commerce, E Commerce Principles to recover the principles Rosebud MH
Design Packaging / Alcoholic Beverages Moncalvillo Meadery Moncalvillo Meadery TSMGO | The show must go on MH